PORSCHE
RACEDAY
RED BULL RING, A
“My sons name is Ferdinand – I think that says it all. ”
— Manuel Egginger, Porsche Zentrum Süd
CONTEXT
Porsche Süd, Force Net GmbH, and the Force Net Racing League sponsored the Porsche Track Day at Austria’s Red Bull Ring. Over 100 Porsche drivers had the chance to test their cars on the track and compete against each other.
The connection came through Jean Ora, CEO of Force Net – a SAP and cloud solutions company – who made it possible to capture the full spectrum of the day’s motorsport action.
Fast cars, sim racing, and technical expertise – everything a racer’s heart could want. The goal: show other Porsche drivers how exhilarating it can be to take their own car onto a race track, and how sim racing can be the perfect preparation.
HOW IT ALL CAME TOGETHER
From roaring engines on the tarmac to high-intensity simulator sessions, the film blends live racing and virtual preparation into one cohesive motorsport experience. Shot in an event-documentary style, it captures both the adrenaline and the camaraderie of the day.
Deliverables:
Event film (3 minutes) – bursting with passion for cars and racing